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Tag: DigitalMarketing

Improve website UX for higher conversions

Website Design and User Experience in Digital Campaigns: Why Your Clicks Ain’t Converting

Alright, let’s get real—digital campaigns are wild. You’ve got killer ads, punchy CTAs, and your traffic is lookin’ like a Delhi metro at rush hour. But if you don’t improve website UX for higher conversions, all that traffic means nothing—because visitors leave before taking action. Here’s the thing—if your website looks like it was built…

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360° customer journey campaign

Understanding the Customer Journey in a 360° Campaign Why One Ad Just Ain’t Gonna Cut It Anymore

Let’s be honest—these days, people don’t just see one ad and boom, they’re sold. Nah, it's a whole dang journey. A few scrolls on Insta here, a Google search there, maybe a YouTube review, and then—maybe—they'll hit “Add to Cart.” Welcome to the wild world of the customer journey in a 360° campaign. So what’s…

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