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Tag: AdvertisingStrategy

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Understanding the Customer Journey in a 360° Campaign Why One Ad Just Ain’t Gonna Cut It Anymore

Advertising, Digital MarketingSeptember 10, 202514Views 0Likes 0Comments

Let’s be honest—these days, people don’t just see one ad and boom, they’re sold. Nah, it's a whole dang journey. A few scrolls on Insta here, a Google search there, maybe a YouTube review, and then—maybe—they'll hit “Add to Cart.” Welcome to the wild world of the customer journey in a 360° campaign. So what’s…

The Psychology Behind Effective Branding and Advertising How Your Brain Gets Hooked Before You Even Realize It

Advertising, Branding, Digital MarketingSeptember 5, 202517Views 0Likes 0Comments

The psychology of branding and advertising is far more influential than we think. Most people think they make buying decisions logically. Price comparisons, reviews, pros and cons… yada yada. But surprise! The real MVP in the background? Psychology. Yep—branding and advertising play your brain like a fiddle. The colors, the fonts, the jingles, the "limited…